Miniclip.com
Miniclip.com is the world's largest online games website with over 50 million unique users per month.
It has grown rapidly through organic, word of mouth marketing, without any paid advertising. In 2008, Robert Small, Miniclip's CEO, was named "London Entrepreneur of the year" by Ernst & Young, where Teenage Cancer Trust's CEO Simon Davies was a nominee. Rob responded to a letter from Simon and the partnership was born.
Miniclip have designed Teenage Cancer Trust's first ever bespoke online game with the help of current and ex-patients. They continue to raise money for Teenage Cancer Trust with staff members planning a skydive and competing in the London Triathlon. Ten UK employees also participated in The Three Peaks Challenge in August 2010 and raised over £6,000. Miniclip have also donated online advertising.
Get funky in aid of Teenage Cancer Trust
Miniclip has just released a new online game 'Funky Nurse' in aid of Teenage Cancer Trust.
The eight-level game makes the player responsible for entertaining young cancer patients whilst they receive treatment on an animated Teenage Cancer Trust unit. The challenge of the game is to effectively manage the provision of activities for teenagers on the ward and to create a successful Teenage Cancer Trust unit kitted out with the best facilities.
The 'Funky Nurse' game was developed in consultation with three former cancer patients to raise awareness of our specialist units and to encourage donations.
Jeremy Wadia, COO of Miniclip said: “We take a lot of pride in being able to support such a worthwhile charity and had the pleasure of designing this game alongside three amazing young people who had all been through cancer and are now thankfully in remission. We hope the game Funky Nurse helps to highlight the vital work that Teenage Cancer Trust are doing every day.”
The partnership
Jeremy Wadia, COO, says:
“As an online games website mainly used by young people, our partnership with TCT made perfect sense from the outset. TCT are committed to a demographic that we have a great respect for and affinity with, and as such we are very proud to be supporting TCT and helping them reach their goals.”
Teenage Cancer Trust Game
Back in August 2009 the creative team behind many of Miniclip.com's online games met with three young people to brainstorm ideas for the game. The game is inspired by the their experience of cancer, the Teenage Cancer Trust units and the nurses they met through their treatment.
The game is based around a Teenage Cancer Trust ward and is kitted out just like our wards. The main task of the game is to keep the young people being treated on the ward entertained throughout their stay. Each level represents a period of time where the challenge is to maintain the young peoples activity levels by getting them to play computer games, musical instruments or eating pizza. Anything that will keep them happy.
The game will be launched in the summer of 2011 so keep looking out for a link to the game.
In the meantime, if you want to play some online games visit the Miniclip website at www.miniclip.com
How to donate
If you would like to make a donation you can do so online.
Miniclip 3 Peaks Challenge
10 Miniclip employees completed the 3 Peaks Challenge for Teenage Cancer Trust raising over £6,500!
Between 20 and 22 August 2010 10 Miniclip employees scaled Ben Nevis, Scafell Pike and Snowdon, raising over £6,500.
Braving the UK weather, a tyre blowout on the way to Wales, and a few detours enroute, the team completed the challenge in 30 hours.
To read more about the team and their experience, visit their microsite.
Teenage Cancer Trust would like to thank all the Miniclip employees who took part and supported the event!