Friday 1st September 2017
Rolls-Royce revealed a series of nine remarkeable Wraith 'Inspired by British Music' cars in March 2017, each created with some of Britain's most revered rock and vocal artists. Each of the cars were sold with all proceeds from the sales donated to charities of the artists' choosing.
Roger Daltrey worked with Rolls-Royce to design the 'Tommy' car which was created in collaboration with Mike McInnerny, the artist resposible for the eponymous seminal 1969 album.
McInnerney worked with Rolls-Royce to create an expressiona of the rock opera's iconic sleeve design which features on the car's bonnet. Each of the four headrests were stitched with unique design motifs from the album artwork whlle the song 'Pinball Wizard' inspired the embroidered design on the rear cabin waterfall of a pinball machine.
The piece of music memorabilia was sold for an incredible £208,945 which has been donated to Teenage Cancer Trust and Teen Cancer America. Each charity will be receive 50% of the total equalling £104,000 .
Roger Daltrey CBE said of the car:
Seven young people are diagnosed with cancer every day in the UK, and these vital funds will help Teenage Cancer Trust take a huge step towards its goal of providing specialist support to every young person with cancer in the UK. This car and become an incredible collectors’ item, and it’s gratifying to know that the proceeds of the sale will support such a worthy cause